As a small business owner, one may be busy and he might be juggling many different responsibilities, and it can be challenging for the businessman to focus on the right thing at the right time. It’s no surprise that mistakes are made along the way. The article below will tell us about the few common mistakes that many small businesses make online, and what you can do to help ensure you’re on the right path.

1. Using a social media page as the only web address
Only 51 percent of the small businesses have a website, yet 80 percent of the small business use social media. For many small businesses, social media acts as a key to growing their business, but the businessman should always know if their customers know where to find them? One of the easiest ways in order to ensure that the customers find them no matter where the business is registration of the domain name and the business is required to point to its social media page.

This is called as domain forwarding, and it works just like the way of forwarding mail. The businessman can create a rule that automatically redirects anyone who visits the domain name to the page on Facebook, LinkedIn, Etsy or whatever social media platform the businessman uses as his business’s communications hub. Domain forwarding is always quick and easy to set up with the domain name registrar.

A domain name also helps to brand the company by providing a memorable and a marketable web address. When the businessman is ready for a website, he is not required to change the web address that his customers already know and use.

2. Using a generic email provider as the businessman’s company email address
A domain name is much more than just an address for the business’s website. It can represent every aspect of the business’s online identity, which also includes the business’s communications. In order to add credibility, the business can use his domain name in order to set up a custom email address for his business.

3. If the businessman Delays in building a website
A website is an essential feature in today’s digital world. It has, however, never been easier to launch a website. The real key to success is to start small. The businessman must create a few pages and he must expand from there A businessman’s website can scale with the business as it grows.

4. Building a website and not promoting it
The business website is the central hub of the business’s online presence, but no one will see it if the businessman is not promoting it. Here are certain ways by which the businessman can drive traffic to the site and find customers:

Social media marketing: The businessman must Advertise his business on social media and he must drive customers to his website for more information
Email marketing: The businessman must use his company’s -branded email and must send customers information about the special news and sales. He must Include a link to his website where customers can learn more
Search engine marketing (SEM): This is also known as paid search, SEM allows the businessman to promote his business website in the paid advertising section of search results pages

5. Not considering a domain name strategy in the marketing
A domain name can also be used for marketing. In fact, it’s a tactic that big brands successfully use today and it is one that the businessman can easily implement to propel his brand. Getting a Trademark Registration for your domain name is also a good way to increase your brand visibility as part of your online marketing strategy.

Thus if a small businessman avoids such online mistakes like not considering a domain name strategy in online marketing or getting a Trademark Application or building a website and not promoting it or delaying in building a website, he would lead his business to step stones of success.

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Imagine Yourself Jobless One Morning

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Hope you guys are doing well and enjoying your appraisal increment for the last year. Either the increments are good or it’s bad. if it is good then there is no problem for you currently and if it is bad then it might be that you have a problem in the future.

Today I thought to bring to you a very practical and critical thought in regard to the Jobless Vs Backup plan

Everyone today is working with companies and many of us says that “don’t love your company, love your job”. Even after loving our job we suddenly get the message the next day morning that we are jobless and our services are not required by the company. At this stage, many questions start flowing in your mind, what I will do now, how I will survive till I get my next job, when will I get my next job, I don’t have any backup plan for me and you attacked by Heavy Stress.

Friends this is the reality when it happens to someone he/she knows about this pain and I have seen people in pain when such situations arise.

Now the question comes how to overcome this situation, here are few solutions for it, which normally people follow who have actually gone through such kind of situation and today they are stress-free and enjoying their job with growth in their career:-

At least keep a minimum of 3 to 6 months of monthly expenses in your saving so that tomorrow if you don’t have a job, you will not come under stress. A maximum 3 months takes to get a new job in the worst situations.

At least develop some other skills/knowledge so that if you don’t get a job in the same profile or profession then you can change your area of work.

Continuously upgrade yourself and keep yourself in demand like a Branded Product so that such situations will not arise to you soon.

The situation becomes worst when you are the only earning member in your family…..think twice and let’s start working towards making the backup plan for yourself.

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Artificial Intelligence and Robotics Technology Park were established in K’taka.

India to take big 5G leap in 2020 but mass adoption far away

Children do not understand the difference between right and wrong. They ultimately do what they want to do and that is the special thing about them. Not caring what others will say about you is a trait that makes children different from adults. As they start growing up, comes the realization of truth and false. There will be many things that they will learn while growing up and there will be things that will need understanding with the help of an adult. A pre-school is in every step of providing that helping hand.

In earlier times, there was no concept of pre-schools. Children were directly admitted to primary schools without giving much thought. The main problem of a direct admission is that a child may not easily accustom to a school. There is a vast difference in the teaching of primary school and pre-school. The times have changed now and parents understand this. Therefore, pre-schools are on the rise which is eventually helping a child in betterment of his/her future. A pre-school understands all the needs of children and treat them accordingly. There are batches of similarly aged children who are engaged in playful activities such as singing, dancing etc. to raise their efforts in co-curricular activities. Children aged between 2-4 years are sent in pre-school.

A pre-school helps in building the confidence of a child. Their all around development is done so that they can tackle any issue that comes in their way. All the things that are taught to them help in making their creative so that whatever they do brings out innovation in them.

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The Myths And Realities Of Starting A Successful Ecommerce Business

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Starting a new business can be exciting and stressful at the same time, filled with long hours and a lot of living on an extremely tight budget in hopes of getting your business up and running. There are a lot of misconceptions about how the business world works, but we’re here to set the record straight so you can successfully get your e-commerce business up and running.

Here’s a look at some of the most important myths and realities you should know before starting an e-commerce business.

The Myth: Build it, they will come

Back in the 1990s, when the Internet was essentially brand new, websites were popping up at rates so fast it was causing whiplash. Unfortunately, many of these fly-by-night websites didn’t do anything or offer anything by way of products and services. They were just websites, filling up space.

The Reality: Substantial Content is Essential

The biggest mistake you can make when starting an e-commerce company is assuming just because you have a clever name and lots of high resolution pictures people will magically appear and start buying from you. Ask yourself this question: “When has this ever happened in the real world?” You should quickly realize it hasn’t. It doesn’t work in the online world, either. You need to have solid substance on your site, solving a problem people have or answering their questions. Make sure you do your legwork beforehand to know what these problems and questions are and the effective ways to answer them.

The Myth: You Don’t Need any Experience

Prospective business owners are constantly told they don’t need any experience to build a successful online company. This is typically the pitch from get-rich-quick scammers who are proving to every sucker who pays them the truth of inexperience: it’s very costly.

The Reality: You Do

Would you ever consider starting a brick-and-mortar store in the real world if you had no idea what you were doing? You’d be out of business before you got started, for one simple reason: Your competitors do know what they’re doing.

Not only do you need to fully understand the type of e-commerce business you’re starting, you need to know the fundamentals of online commerce. These include things like electronic payments, shopping carts, product catalogs, social media (social commerce), networking, and commerce, social proof, marketing and advertising, and driving traffic to your website.

The Myth: Low Prices are the Most Important Thing

If all things were equal then price would be the deciding factor. In a perfect world, all things would be equal, but we live in a different kind of world, and it is the imperfections that allow for e-commerce business owners to find a competitive edge.

The Reality: Most Businesses Can’t Live on Low Prices

The Myth: No Business Plan Necessary

The big lie here is that online e-commerce businesses are somehow different than traditional brick-and-mortar businesses. Aside from the lack of physical presence in the real world, there is little difference.

The Reality: Business Plans are Essential

The Myth: All e-commerce Products are Alike

Without a fundamental understanding of shopping carts and payment platforms, it’s easy to just assume they all do the same things in the same ways.

The Reality: You Wouldn’t Want Them to Be

While the functionality of product catalogs, shopping carts, and payment platforms does follow certain fundamental aspects of commerce, no two are truly the same. If you’re a small company with a handful of products, you certainly don’t need the same e-commerce solution as Amazon.

The complexity of your e-commerce solution can directly impact the shopping experience. If you are a small shop with a small catalog, your goal is to get your customers from the product page to checkout as quickly as possible. Take the time to research e-commerce solutions and choose the solution that best fits the size of your company.

The Myth: There are no Roadblocks to Online Success

A lot of scammers will have you believe there’s nothing to starting an e-commerce business and instantly being successful. This is more of that “build it, they will come” mentality, which we’ve established is wrong.

The Reality: Success Takes Hard Work

Businesses face daily roadblocks to success and it doesn’t matter whether you’re starting a brick-and-mortar business or an online shopping portal. Online businesses have their own sets of challenges, the least of which is meeting the demands of customers who prefer shopping with mobile devices.

Some of the challenges you’ll face and have to address when starting an online e-commerce company include making your site mobile-responsive, having a defined social media strategy, as well as creating and using coupons and promo codes.

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Artificial Intelligence and Robotics Technology Park were established in K’taka.

Your gut can impact your character and energy levels: Study